§ 14263 Prepaid Health Plan Marketing

Welfare and Institutions Code·California

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Key Takeaways

•Marketing is when a health plan tries to get people to sign up for their services.
•It includes telling people about the services they offer to convince them to join.
•It also includes trying to get support or approval from other people or groups.

Example

A health plan sends out flyers to people's homes.

The flyers talk about the great services the health plan offers and ask people to sign up. This is marketing because they are trying to get people to join their plan.

AI-generated — May contain errors. Not legal advice. Always verify source.

Official Source

View on CA.gov

§ 14263 Prepaid Health Plan Marketing

“Marketing” means any activity conducted by or on behalf of a prepaid health plan where information regarding the services offered by a prepaid health plan is disseminated in order to persuade Medi-Cal beneficiaries to enroll or accept any application for enrollment in the prepaid health plan. Marketing shall also include any similar activity to procure the endorsement of the prepaid health plan from any individual or organization. (Amended by Stats. 1977, Ch. 1036.)

Last verified: January 23, 2026

Key Terms

Marketing prepaid health plan Medi-Cal beneficiaries

References

Official text at leginfo.legislature.ca.gov
California Legislature. Welfare and Institutions Code. Section 14263.

Key Takeaways

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Key Takeaways

Example

Key Terms

Related Statutes

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