§ 69003 Pistachio Industry Promotion Commission

• •California made a group called the California Pistachio Commission to help sell more pistachios.
• •This group helps pistachio farmers get more money for their nuts by advertising and promoting them.
• •The goal is to make sure California pistachios can compete with other places that sell pistachios.

A pistachio farmer in California wants to sell more of their nuts but doesn't know how to reach buyers in other countries.

The California Pistachio Commission helps by creating ads and promotions to tell people in other places about California pistachios. This way, the farmer can sell more and get a better price.